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Digital Marketing Specialist

Atlanta, GA | Work from home flexibility

Posted: 07/02/2025 Industry: Marketing Job Number: 35612

Job Description

A Digital Marketing Specialist to lead our digital marketing efforts and bring the Novus brand to life across several platforms. This is a role where strategy meets creativity—you’ll plan and execute campaigns, craft compelling content, and help shape the voice of a growing, dynamic firm.

Required:
  • A degree in Marketing, Communications, Digital Media, or a related field.
  • 2+ years of hands-on experience in digital marketing and content creation, bonus points for experience in the A/E/C Industry.
  • Proficiency in tools like Google Analytics, SEO platforms (SEMrush, Moz), Mailchimp, and CRM systems.
  • Strong writing skills and a flair for visual storytelling.
  • Experience with Adobe Creative Suite (Illustrator, Photoshop, InDesign, Premiere Pro).
  • Bonus points for video editing, photography, and familiarity with Google Ads or Meta Ads Manager.
  • Proven track record of successful digital campaigns, and a strong visual portfolio.
Primary Job Responsibilities:
  • Lead the Charge: Plan, launch, and optimize digital campaigns across SEO, email, social media, and paid media.
  • Create with Purpose: Develop engaging written, visual, and video content for web, blogs, social, and email.
  • Grow Our Digital Presence: Manage and elevate our social media channels (LinkedIn, Instagram, Facebook, YouTube).
  • Track & Tweak: Analyze performance metrics and collaborate with leadership to refine strategies.
  • Keep It Fresh: Update website content and ensure brand consistency across all digital touchpoints.
  • Tell Our Story: Capture the essence of the company through compelling storytelling, visuals, and video.
  • Big Ideas, Bold Execution: Collaborate with internal team leadership to support business goals and align marketing efforts.
Salary Range: $50k/yr. - $60k/yr. DOE
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Tim Cassidy

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